VBZ
Viabizzuno is a company that has been gathering experience, knowledge, and research for 16 years so as to better express its idea of creating light. The company counts approximately 180 employees in total, with six showrooms in Milan, Rome, Naples, London, Barcelona and New York, as well as an additional 38 locations throughout the world. Viabizzuno headquarter is in Bentivoglio, Bologna, where 70 experienced designers with skills in a variety of areas all work together to research and design new lighting systems that are able to satisfy any possible lighting need.
The mission of the company is to create a culture of light and wellbeing through the light. Viabizzuno designs light fittings, objects, lamps, lighting projects; but it also designs books, furnishing, apparel and graphic, editorial, culinary, photographic projects. Viabizzuno works, designs, produces, researches, innovates and constantly trains its staff. For years it has been creating its own design philosophy to assert itself day by day not only like an industrial reality; it aims also to create an ethic design process.
The strength of Viabizzuno rely on working towards a customised design, finding solutions that didn’t exist before, integrating light with architecture and so creating a recognizable image all over the world thanks to its formal and thinking integrity at the same time. Viabizzuno aims at becoming a philosophy of life, a thought to follow by architects and designers in the world, an image in which to identify oneself, a style.
Besides answering to sustainable and environmental issues, light design will become a way to transfer information and dialogue with people during the implementation of ROCK actions; innovative sensors and devices will be integrated in the lighting element in order to make light a construction material for CH regeneration.